Because it's not proprietary and users won't have to guess about what it's actually doing.
90% of the users don't know what exactly their Sherwaters are doing either (neither do I and I'm actually interested in it)
What are the practical differences between RGBM and Bulhman algorithms in no-deco or light deco dives? Customizable dive computers don't have a actual point in recreational diving except to add a degree of human error.