Is this a standard MH8A transmitter, ie will it function with other brand computers?
Yes.
had it been Suunto - even with the same customer service, the trolling would have been epic
Maybe. Maybe not. We can't know, since Suunto doesn't provide that kind of customer service.
That said, I agree with you that the PPS transmitters are awful. The only benefit to them is that several dive computer brands will talk to a PPS tx. They lack in every other area compared to other transmitters. Luckily, Shearwater has made their own so Shearwater owners don't have to live with PPS anymore. PPS was a reasonable option at the time. They needed to get AI into their products without a long development cycle. Just because your DC has a radio on a particular frequency doesn't mean you can't implement additional protocols in software for improvements.
Once the price comes down to earth, I think they'll see some strong adoption. Most transmitters are in the mid $200 range, and are often included free during sales with a dive computer purchase. These are better than PPS, but they don't seem to offer any features not found on competing transmitters like Scubapro, Suunto, and Ratio.
Why are PPS transmitters awful? By and large, they are very easy to use, last a VERY long time on a battery, and are very reliable. Does not having LEDs on them make them awful?
MY jury is out on the Swift as far as their guts go. They have the same FCC ID as the PPS transmitters. Until somebody shows me some kind of proof otherwise, I'm going to assume that the actual chip(s) inside that talk to the receiver in your computer are still chips from PPS. I'm guessing they just added something on to the board where the PPS chip(s) lives that delays the PPS chip from transmitting until it detects a clear channel.
And even on that, I'd like to know more. If two transmitters both listen for interference at the same time and then transmit at exactly the same time, will their "collision avoidance" really prevent that? Or does the collision avoidance just prevent transmissions that would overlap, as long as they don't start at exactly the same time?
Last, where are you seeing other transmitters for $200? I only see Suunto, ScubaPro, and Garmin transmitters for about $400. The Ratio transmitter is $379.