We have Hilton points to go there. We've been there when the beach was open and have considered going now. But we keep choosing elsewhere ... the idea of having to get a taxi and all that ... ugh. Vacation isn't supposed to be that challenging.
If the prices are adjusted down accordingly, that's one thing. But when I've searched they seem to be typical prices and I suspect a lot of people are getting misled or making the mistake of assuming a hotel on the beach is going to have the typical beach amenities you'd expect or that they once provided.