From a page on your website, I see this about Malpelo Island:
"Malpelo is considered one of the best shark diving destinations on the planet. Massive schools of hammerhead, and silky sharks are found here along with Galapagos, White Tip, Whale sharks, Manta and Eagle rays, free-swimming Moray eels, as well as the reclusive Small tooth sand tiger."
It sounds a bit reminiscent of what I've read of Cocos Island diving.
Your site also says:
"Malpelo is one of the top diving sites in the world. It is a rock formation that belongs to an inter oceanic mountain range that is located inside a a Colombian National Park and in the largest no fishing zone in the Eastern Tropical Pacific. It is located three hundred miles from the Colombian mainland and is home to one of the most important coral formations of the Colombian Pacific Ocean. It is an oasis of life for native and migratory species.
Malpelo is a site for experienced divers. Covering currents can create very demanding conditions. All divers must have Advanced Open Water certification and a minimum of 50 dives in their logbooks."
Naturally, I wonder how many days your live-aboard trips here run, how many days are in transit to get there, what the cost of a trip is to be and about how many dives are likely to happen.
Two other big questions come up;
if this is a new offering, why hasn't a live-aboard been working this area before, and what is that changing now?
Those questions might make a good start...
Richard.