I find that there is a two sides to this subject that I can't quite decide which is better. Whether you are a consumer, manufacturer or retailer it always beneficial to have mass market appeal. Obviously for the manufacturer and the retailer this means more people and more sales. For the consumer it should also mean more demand which brings in more competitive prices and thus helps the consumer in this area. While this is all sounds great it also has consequences that I am not sure I would like. It kind of reminds me of surfing.
As a surfer I enjoyed surfing uncrowded local breaks for a while. Then even in my time that I started, which was in the early 90's the crowds of new guys and girls giving it a try went crazy. I think it was after the movie "Point Break". Every year I would see the amount of newbies (surfers call them kooks) would get bigger. Some would just try it for a summer or two and then give up, mostly because they couldn't hack it. It was just to frustrating for them. That sport takes a lot of effort before you can get the surfing bug to bite you. The movies and culture have done a good job of growing that industry. But most of the time I wish it was just a hidden sport like it was before.
Part of me thinks the same of scuba diving. I don't want to see a zoo of people at my local dive site. I am kind of torn on this one.
Do you want a lot more people to know more about diving ? Or would rather keep it as the mysterious hobby/activity, those guys do.
I am not complaining but for some reason the industry as a whole has done a great job at keeping this a niche sport/ activity.They really haven't tapped into to the mass market and ironically if there is a sport or activity that has the potential for highest merchandising, scuba should be on the top of the list. Because it actually has the most gear.
Frank G
www.zgearinc.com
As a surfer I enjoyed surfing uncrowded local breaks for a while. Then even in my time that I started, which was in the early 90's the crowds of new guys and girls giving it a try went crazy. I think it was after the movie "Point Break". Every year I would see the amount of newbies (surfers call them kooks) would get bigger. Some would just try it for a summer or two and then give up, mostly because they couldn't hack it. It was just to frustrating for them. That sport takes a lot of effort before you can get the surfing bug to bite you. The movies and culture have done a good job of growing that industry. But most of the time I wish it was just a hidden sport like it was before.
Part of me thinks the same of scuba diving. I don't want to see a zoo of people at my local dive site. I am kind of torn on this one.
Do you want a lot more people to know more about diving ? Or would rather keep it as the mysterious hobby/activity, those guys do.
I am not complaining but for some reason the industry as a whole has done a great job at keeping this a niche sport/ activity.They really haven't tapped into to the mass market and ironically if there is a sport or activity that has the potential for highest merchandising, scuba should be on the top of the list. Because it actually has the most gear.
Frank G
www.zgearinc.com