RonFrank
Contributor
The funniest thing about all these people who continue to mock the LDS and really demand that they keep up with the big internet sites is that you guys don't truly realize how much cheaper it is to run a internet business. Your over head cost is so much cheaper and with that they can come down in their prices from the msrp to attract all you bargin basement shoppers who want the best but shy away from paying for it.
LeisurePro runs their shop (and it is Local) out of New York City. ScubaToys is based out of Texas. Most of these big internet sites run very big retail locations as well.
Based on my experience the LDS does NOT want to compete. Ours has told me so flat out. They prefer to overcharge new divers who don't really realize they have options. They are often in an OW class, and gear is required NOW, so they overpay at the LDS.
This is a perfectly reasonable model, but not one that helps me out when purchasing gear. No problem, I just buy used, or new from any number of reliable retailers, and I do spread my money around. The LDS gets my training bucks, but I have not taken a class in a couple of years.