LeisurePro becomes Scuba.com

[tridacna]

Scuba Gear, Snorkeling & Underwater Gear & Equipment

Scuba.com, your ultimate destination for top-quality scuba gear and snorkeling gear. Explore our extensive collection of essential equipment, including masks, fins, buoyancy compensators, wetsuits, regulators, and more. We also offer scuba classes, repairs and dive trips around the world!

www.leisurepro.com

Anyone know anything about this?

 

[formernuke]

Two online companies merging. Prior to DRIS tthey were the biggest online ones I knew of.

 

[lexvil]

Adorama Inc., Parent Company of Leisure Pro, Acquires Scuba.com

/PRNewswire/ -- Adorama Inc., parent company of Leisure Pro, the number one store for scuba diving and snorkeling equipment, announced today the acquisition of...

www.prnewswire.com

 

[lowwall]

Looking at what's on offer at scuba.com and it's clear this was a buyout, not a merger. The scuba.com URL was probably the most valuable part of the acquisition as far as LeisurePro's parent company was concerned.

They are keeping scuba.com's shop and warehouse in California though which could help them keep shipping times and costs under control. Or be a complete logistical nightmare. But these are some of the smartest people in specialty retail so I'm sure they'll figure it out.

 

[Divin'Papaw]

Interesting. Thanks for passing along.

 

[tridacna]

Looking at what's on offer at scuba.com and it's clear this was a buyout, not a merger. The scuba.com URL was probably the most valuable part of the acquisition as far as LeisurePro's parent company was concerned.

They are keeping scuba.com's shop and warehouse in California though which could help them keep shipping times and costs under control. Or be a complete logistical nightmare. But these are some of the smartest people in specialty retail so I'm sure they'll figure it out.

Adorama’s major west coast distribution facility is in Utah. They have a huge warehouse there.

 

[scubadada]

So, Adorama bought scuba.com well over 2 years ago, and is now are merging LeisurePro with it, under the better scuba store name. I was wondering when this would happen.

 

[rhwestfall]

from the Scuba.com side it could only mean an improvement....

LP was always a top service provider, not so much for the other. As mentioned above, the distribution network and perhaps the name are the value. Good on LP!

Could be the phoenix for the scuba.com name...

 

[BoundForElsewhere]

Yeah. They've owned the Scuba.com domain for some time but are just making the switch over now.

I really tried to get them to rename to Oy Scuba! but they weren't having it.

 

[drrich2]

from the Scuba.com side it could only mean an improvement....

LP was always a top service provider, not so much for the other.

So it's not just me. Quite some years back, I made some online purchases with each, over the years. I quit buying from Scuba.com and kept on buying from Leisure Pro. I think it amounted to an order from Scuba.com dragging on way too long and never coming, which didn't leave me with confidence I could count on them.

So now I'm wondering at what point I should assume Scuba.com is just a name change for Leisure Pro, so if I buy from them, I'm really buying from Leisure Pro.