Because of my location, and less of a selection of LDS, I shop around. Many things ill buy at the LDS because of conveniance. But at the same time, I have no issues with buying online. If I have to try something on, or its equipment that is periodically serviced such as my regs, ill buy at the LDS. If its non life support equipment, such as a knife or a snorkle, ill buy online if I find a better price. Especialy on large priced items. Example, a 13cf pony bottle here costs a min of $175 at the LDS. I can get it online for $99 online with shipping included. With that price difference, ill stick with my wallet before loyalty. And before people on here try to flame me for buying life support equipment online, its being used for a argon system for my dry suit and not breathing gas