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- I'm a Fish!
When other organizations say that do chicken right, dive rite, or are the way the world learns to dive, everyone thinks of those phrases as mere slogans and pays little attention. If, on the other hand, people from KFC were to go into Chick Fil-A restaurants and tell all the customers that Chick Fil-A was doing chicken wrong, warning them that they really needed to go to KFC so that they could get their chicken done right and avoid potential serious consequences, some people would stop seeing it as a mere slogan and would start to get irritated. I mentioned earlier the story of the DIR diver who was applying for a job at a major tech-oriented dive shop and who made sure the owner knew that the Dive Rite gear he was selling was not safe, implying that it should be called Dive Wrong instead. When that sort of thing happens, people stop seeing DIR as a mere slogan and start to get irritated.
Earlier in the thread Dan said that one of the virtues of DIR is that its proponents are altruistically motivated to help people learn to dive correctly. Done without proper tact, it can be perceived as neither altruism nor a virtue.
And this is something many of us are working hard on....to be tactful enough so that the entire exchange is very positive...Even the guy in the video I shot the other day, was treated politely....He is not named in the video, and I can't imagine anyone but him or his buddy recognizing him in the video, so I see no pain and suffering for him. And now he may get JDC to help him be better.... If I had been a jerk to him, he would have told me to screw off, and would not likely have changed anything.