In this thread, and in many other threads on ScubaBoard, there is lots of discussion about the health of the scuba diving industry and the constant on-line v LDS "support" discussion. After reading through this thread, I took a look at the latest Leisure Trends Dive Industry Distribution study and came to a couple of personal conclusions. Don't know if many will agree, but the data tends to say it best.
Of the 1585 local scuba stores, OVER 1/2 HALF of them have total retail (equipment, training, travel) sales of under $280,000 annually. With the cost of operating a retail store these days, I don't see how these guys are able to make ends meet. EVEN IF you paid them the full retail (or retail plus, as some like to do it), I don't think, in the long run, it will make much difference in the survival rate of many local stores.
Many of these stores in in markets that would NEVER really be able to support a specialty sporting goods store, much less scuba diving with it's low market penetration. Many of these stores were business mistakes on the first day they opened. The fact that they fail is not surprising.
Consumers demand price, quality, and delivery performance for their retail dollars. If you are unable to supply all three of these, you will fail in the retail business. Unfortunately, the local dive store model almost never supplies all three at once.
Oh well, just my opinion.
Phil Ellis