It sounds like the usual SP release pattern - limited testing by their sales reps in warm water pretty fish locations and media folks followed by an introduction in Britain with (maybe) a later release in the US - which is about when any bugs in the design or production processes show up.
Just once I'd love to see them send them to real users (cave divers, technical divers, cold water/ice divers etc) and SP technicians who will both use them in demanding conditions and ferret out any potential issues before they ramp up to series production. They'd get a much wider base of testing experience and a lot more input that would speed the evolution of the design without running the risk of a new design getting a black eye from minor developmental problems (like the X650 recall mess that basically eroded confidence in the reg a few months after it was introduced.)