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Kentog

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Location
New York, New York, United States
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I want to make a career out of diving in about 2 years.
I have my PADI open water certification. What classes should I take to be able to open my own store and offer classes in about 2-3 years from now.

Thanks for all the help.
 
I know this isn't what you meant, but take some business classes. The biggest problem I've seen with dive shops is that they are owned and operated by divers, who don't know how to run a business, and don't understand marketing at all.

A dive shop is an expensive thing to open, and many are severely undercapitalized. Being undercapitalized means you can't have much inventory and you have to do most of the work yourself . . . which means you aren't out diving or teaching.

Talk to some people who have gone before you. In my experience, dive shop owners are more than willing to bend your ear about the problems of running a dive shop :)
 
Thanks TSandM. That is a good idea and very useful. I'm a bit away from that point, and frankly, not sure what direction I will take it, be it a shop, resort, whatever...but when the time comes, I will have to concentrate on the biz aspect of it.
 
you will need
aow
rescue
efr
dm
ai/idc
ie
some speciality instructor courses
msdt
maybe staff instructor(depends on local laws)

some idea about compressers
maybe some service experience.

padi can help with a business plan and other stuff.


probably a load of other stuff.
 
What you need to learn about diving, compressors, equipment, etc. is HUGE in those two years. Add to that the need to get a sense of business operations, and you have a big chore ahead of you.

Next, be aware that this is not a thriving area of business world wide right now because of the economy. In our area two dive shops have closed in the past year or so. You should either do a market analysis or be prepared to purchase a business that is already in operation and doing OK. When I first got into scuba the shop I liked best and bought my gear from sold out to another shop because its owners wanted to retire; finding something like that can be a real plus.

Finding an established business can be a plus for other reasons. You can get an experienced staff that knows the ropes already, leaving you to focus n the business end of it. I know a shop that as purchased by someone who had gotten instructor certification and nothing else. The staff that was in place just carried on.
 
To go back to the part of your question about instructing . . . If you read thread after thread here, you'll see a theme. A lot of people are really distraught at the low amount of experience and relatively poor diving skills seen in divemasters and instructors. It is my personal opinion, shared by many people here, that if you intend to teach people, your own skills should be really excellent. It does not take much to be able to plant people on their knees and make them clear their masks, but if you want to create divers, you have to show them how it is possible to DIVE. Diving is done neutral. Mask clearing is done while you are swimming along the wall in Bunaken (where there is not bottom on which to kneel). Air sharing shouldn't ever be necessary, but if it is, it should not stress anyone and buoyancy control should be maintained throughout the ascent.

If you can't do these things yourself, you can't teach them. If you are lucky with your instructional experiences, you may be taught to attain that level of skill; if you are plugged into a class mill that's designed to pump out DMs and instructors who will work for cheap, it's unlikely that you will. I don't know what you are doing now, but two years to obtain the skills I'm talking about is a very short time, unless you are diving constantly and have some very good help and some very good role models.

I'd highly suggest talking to some of the folks in the DNY (Dive New York) group here on SB, and maybe meeting up for a dive. They can give you an idea of the skill level I'm talking about -- I know quite a few of them have advanced certifications.
 
Q: "What's the difference between a scuba instructor and a large pizza?"

confined-water-instruction-dubai.jpg


images



A: "A large pizza can feed a family of four."
 
I am sure the top pic posted by RJP was taken at Jumeirah Beach hotel in Dubai. Pretty confident I recognise the instructor (CD).

Then again, my eyes could be totally knackered
 
OP -- IF you really want to be involved in the diving business, in addtion to "old style" business skills, you really need to be up to date on "new style" business skills. What are those? Well, you are involved with one of them right now -- Scubaboard. Of course you also need to be Facebook, Meetup, Twitter, Web, Amazon, Ebay, etc. savvy too. In other words, to have any chance of success, you will need to be well versed in electronic media of all kinds and flavors because THAT is where you will be doing your successful marketing.
 
https://www.shearwater.com/products/swift/

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