@DiveNav,
Would do your business good to take a lesson from "the sweet and gentle person."
Remembering back to the phone call I placed to your business, it was answered by a gruff recorded voice, partially unintelligible (accent of some sort?), that left an option to leave a message. At the least, your recorded message could instruct callers who want product support to email instead of waiting for a callback.
I would point out that the link you provide above gives no information on how to actually go about getting the CO service. Even getting to the point of putting it in the basket for checkout doesn't explain what will happen next. People might hesitate paying before knowing how the service will be provided.
My suggestion to people wanting service: don't do anything, including a frustrating search of the website for guidance, before emailing the " sweet and gentle person." BTW, she was that.