How I saved my Company Oceanblue Divers... from the NY Times.

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The Chairman

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From: How I Saved My Company: - NYTimes.com

The signs began to emerge shortly after Oceanblue Divers celebrated its second anniversary in the fall of 2008 — just as the stock market tanked. As the economy collapsed, travel became a much tougher sell. Twelve people attended the company’s monthly happy hour instead of the usual 80 or 100. Soon, trips that normally attracted 15 to 25 divers were leaving with five to 10.
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