According to the IANTD book, nitrox cleaning is not necessary with oxygen contents below 40%. Except for filling deco bottles, I've never been a shop that looked for one of those fancy Nitrox bands. Of course, I generally only visit techy shops.
I honestly believe that below 40% the Nitrox Bands/Stickers and O2 cleaning is a money grab for shops.
I honestly believe that below 40% the Nitrox Bands/Stickers and O2 cleaning is a money grab for shops.