Leadking:Yes o-rings at a dive store are more expensive than a bulk purchase at an o-ring supplier. Same is true when you want one screw at a hardware store. Keeping inventory, answering questions, having a RETAIL storefront, liability insurance-these things add up. A dive store does some things at below cost and need to make it up elsewhere. It is a blend of margins, some low and some high that allows a full service dive store to exist. Take away the extra $1.50 here and it will have to go somewhere else. My two cents worth.
Lee
www.seapearls.com
I have to agree with your point. Two bucks is not a big deal in this sport, but some times it is just the thought of the huge ration in an item like this.
I actually praise one of my LDS for selling little bags with 5 O-rings for close to $3. To me it is just the idea of selling one O-ring at a time when IMO you should always have several.