This looks as a serious product. All the data supplied are perfectly consistent. Three battery packs of 100 Wh each (300 Wh total), meaning a 360W output for 40 min, and 35000 lumens (just something less than 100 lumen/watt, which is perfectly credible).
Of course, also the price is "serious".
The point now is if one really needs such a powerful light source...
I disagree. But if they can convince people to buy it, good luck to them
Firstly they're claiming ONLY 82% CRI on a 5600K array. That's rubbish, I mean seriously rubbish. Anyone who isn't getting above 90% on either 5600K or 3200K on their units should reconsider their supply (and design)
This is 2012 array technology.
I actually do know how much arrays cost (remember all arrays are basically brought from the same few suppliers). They have advertised 35000K (how many people actually have a test bench?) Yes it's a "big" number because it's measured at the surface of the array - but it's' of no consequence
If it was, Our big light which achieves the 35000 lumens at a distance of 10m/33' away we'd instead advertise as being a 20,000,000 Lumen fixture (becuases that's the theoretical total output of the arrays measured at the surface. Inverse Square Law applies
At the subject distance of 1-2m apply the inverse square law you're down to a
Theoretical 1093 lux/lumen/m2
And this is what really upsets me. Because this light won't ever achieve this output, since it has no optics. Which are incredibly important to achieve output at the required distance
I bet a significant amount that this light won't achieve anything like the output at the subject. Its output will drop off a cliff
Why do I keep banging on about subject? Because measuring the light actually at the subject distance is the only true measure.
No one quotes it, because they want a headline number and they don't want to admit how crappy their lights are by showing an actual measured output at distance.
Basically. Buyer Beware These quoted Lumen numbers are meaningless
As a comparison I can sell you 2 professional TV lights that each achieve an
actual 1500 Lumen at 2m for less than the price of this dive light (I assure you ours have a lot more tech behind them).
We actually have a small battery powered unit (designed for mounting on small DSLR type cameras) that puts out more light than this and at a much cheaper price (with CRI +96%).
We could turn it into a dive light but the market is too small for us to bother