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With the generational changes and more 20-39 something's with disposable income and larger percentage of travel. You think more charters would cater to online bookings?
Off the top of my head, there's a good reason for this.
People will reserve space online, then-
-they don't show up
-it's a phony reservation that ties up resources
-they misrepresent themselves, meaning there's an underlying reason they cannot go out on the charter
By asking the potential client to call in it could minimize all these concerns.
The internet is a tricky beast for shops like ours. On one hand, the advertisement on social media is so easy and cost effective for us, because it is free. But on the other hand, internet sells is difficult to start and sustain. With the big dogs (Leisure Pro, DRIS, Divers Supply, Divers Direct, etc.) already established and in full swing, getting your name out there is kinda hard. This is in respect to selling equipment. With the training side of business, the internet really has no control over what we charge or the customer base we have. The internet can't really teach scuba and issue certifications.
Darcy, Glad to see the BODI back on line. Looking forward to further discussions.