There was a feature article a couple of months ago in JEMS about exertional hyponutremia. Can't seem to find a link. Ya realy have to be pumping out sodium and sucking down water to get there.
I'll add this comment again. Last time some self proclaimed health expert that reads mens health or something decided to bash it but it is a good rule of thumb. When you need large quanities of water you also need sodium and potassium. All the other minerals will stay pretty close to balanced if you can keep these two in line. So, for every 3-4 of water, suck up 1 sports drink. The best have a 2 or 3 to 1 ratio of sodium to potassium. Gatoraide is 4:1, Power aid has 2:1. Check the labels. Red bull and such have a very qustionable result....This is just a guide line. Use it as you will.