Oly, this reply applies to our conversation as well.
TMH,
You hit the nail on the head inadvertently. Money. Why is it that the $199 scuba course even exists? Quite frankly, the $400 scuba course shouldn't exist.
When you refuse to raise your prices and charge what your time is worth to begin with, you end up feeling a need to charge extra for time spent with a student that isn't getting it at the same rate as others. These are the same folks that charge one price ( usually a small one) for the course, only to blast the student with another $300+ dollars in rental fees, site entry fees and c card fees.
The OP didn't say she couldn't swim. She can't swim well. This is something that can be coached. Does she need to be an Olympian? No, she needs to not drown. 10 minutes of my time.
When scuba instructors start valuing themselves as EDUCATORS instead of lowly instructors just working to support a habit, these issues go away.
But hey, go ahead and leach some more money out of your students while supplying a puss poor experience....they will come to folks like Jim or myself, get personal attention and believe it or not end up paying us more up front than they did you when you were nickel and diming them.
Disclaimer " none of this was aimed at either of you directly, more so at the ****ty buisiness model that 95% of the industry seems to have these days."[/QUOTE
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Well, I don't disagree with what you say here. There have been many discussions about what instructors/shops should charge for a course and all the related things that pop up--like what competitors charge, how much an owner can afford to pay an instructor, the general financial problems facing dive shops, etc.
As well as DMs working without ANY pay and instructors being paid way too little....It's all been said.
Couple of points though:
--Our shop doesn't
do any of that other stuff you mention--rental, site, c card fees. If a student is in need of a lot more pool time on skills they usually join a future class (though I admit I don't really know the financial aspect of that and how instructors of each course split that student's overall fee).
--I believe our shop charges about $300 for the course, maybe more for e learning. This is not something the instructors control. Then you get into the question of if you charge a lot more will enough sign up? But I do think most if not all of our instructors consider themselves educators as opposed to teaching to support their hobby. As stated, most have full time jobs and probably can afford personal diving without the instructor pay they get.
--Re charging for (serious) extra time--I know many school teachers do a lot of after hours helping of students, coaching, you name it, all without pay. But teachers' salaries now aren't those of 1966, nor those of today's dive instructors. Having said that, it is IMO fairly unusual for one to get free help beyond the time you pay for. Examples: Private music lessons-pay for an hour a week, get an hour. College course--register, pay tuition, go to class when it happens (big problems? maybe you just fail?). Take your EFR CPR renewal--goes from 9 to 5 or whatever. I'm sure there are quite a few more examples of this and other situations where extra "free' help is included or implied. The weekend OW course is a tight one--as I said, it is what it is and you get what you pay for. A little extra help from the instructor sure, if help by the DM didn't solve things. I, like many, am not a big fan of this course (glad I took the weekly spread-out OW course myself), except that it is the only one that is financially viable for me to DM due to my distance away.