It's not about cutting off airflow (you'd have to crush the trachea to do that), or primarily cutting of carotid blood supply to the brain. It would be theoretically possible that if the diver had carotid stenosis or plaques that already reduced blood flow then perhaps a tight hood might push him over the edge. More likely is wreckchick's assessment of carotid sinus reflex. Even so i'm still dubious. A procedure called carotid sinus massage is used in medicine to reverse certain cardiac disrythmias. It does this by fooling the body into thinking blood pressure is high as wreckchick explains. It is however a procedure that requires fairly intense pressure directly applied over the carotid sinus's and i'm not sure a hood would achieve that. Perhaps it may be a combination of things, but my money would be on a primary medical event, cardiac, stroke, something else.