The p value is not the be all and end all of interpretation. Even if it met the p<.05 there is still a 5/100 probability of achieving the result by chance alone. Some scientists have been caught out by 'p milking', to try and meet a threshold that is typically used but by no means certain. That is why I would want to see the numbers. As Duke Dive Medicine says - it is an indicator as to whether more research 'should' be done. So, was it .06?, .10? or .5 (clearly a level for no further research). In terms of health, I think I might want higher than .05 depending on treatment risks versus non-risks. The question of sample size remains. While this plays a role in how easy/hard it is to meet the p threshold it plays other roles as well (statistical power for example). So, yes, you decide the criterion before the study but failing to reach the value does not mean you throw in the towel. It may mean it is time to gather more data, or it may mean give up. Again, with some physics discoveries the threshold is much higher and the scientists will say they think they are on the right track but have not reached the .01, or .001 level. It is an indicator of sources of error (just as it is significant does not mean it might not have occurred by chance).