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EVMarketing

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Location
St Maarten
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I'm a Fish!
The last year has shown us how vulnerable the diving industry is to uncertainty and that sustainability is the key to resilience.

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Covid-19 has changed travel, brought new economic challenges, and added more rapidly increasing threats to the environment. The pandemic has proven that the health of our planet is unquestionably connected to our way of life, as much as it is linked to our individual health. For the diving industry sustainable growth is the best way forward. In fact, 58% of consumers say they are thinking more about the environment since Covid-19. Divers are more eco-conscious, and businesses must be too.

“Through the last 34 years, we have overcome many economic, societal, and environmental challenges. Now, in the face of one of the biggest obstacles of our history, we’re proud that we’ve been able to hold steadfast to our dedication to the health of our oceans. It’s been difficult to balance, but necessary. We have an obligation and a responsibility to act as stewards of our environment, so that future generations will be able to enjoy the ocean as we do.”

REMAINING SUSTAINABLE DURING THE PANDEMIC

As the very first liveaboard company to become a symbiotic partner with The Reef-World Foundation in 2018, we have worked alongside the Green Fins initiative to develop new environmental guidelines for liveaboards and other operations. The aim is to drive the industry towards sustainability. Like most travel businesses during Covid-19, the company was impacted by border closures, the loss of visitors and all vessels were shut down for 3-6 months in 2020. However, we saw this loss as an opportunity to focus on sustainable operations while not running charters. Throughout the pandemic closure, we revisited our policies and continued to work behind the scenes towards the best eco-options to address coronavirus hurdles. We continued to educate the public on sustainability through social media, pursued green health and sanitization solutions, and have made ongoing collections and donations in support of The Reef-World Foundation and other conservation initiatives.

“Although we ramped up operations with many new Covid-19 procedures, it did not disrupt our ability to manage our sustainability program. Our Dive Green Program and the Green Fins initiative were already heavily integrated into our day-to-day operations. They are second nature.”

THE HEART OF OUR BUSINESS MODEL
We have put environmental consciousness at the heart of our business model starting back in 1987 before “sustainability” was an operational buzzword. This strong foundation has helped us navigate the changing tides of the pandemic. Read the chronicle of our eco-history in this infographic:

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CURRENT INITIATIVES
Over the last 30 years, we have continued to develop creative solutions where there were no sustainable options available and evolve their environmental commitments as global initiatives progressed. Some of the developments included partnering on new mooring programs, participating in scientific charters, requiring sustainable cleaning policies, providing in-depth environmental dive briefings, sourcing eco-friendly products, ordering greener provisions, developing recycling programs, reducing water use and waste, and sourcing reusable supplies and products.

In addition, all crew on our Caribbean vessels are now required to take the Green Fins Dive Guide e-course teaching dive professionals how to prevent diving-related coral reef damage. We involve guests in conservation efforts even before their arrival aboard with the unique pre-trip info ‘Know Before You Go.’ These information packages encourage divers to limit their own environmental impacts before and during their time onboard the liveaboards and encourage divers to maintain eco-friendly efforts long after their gear is dry.

THE FUTURE
Over the next 5 years, our goal is to expand Dive Green and Green Fins to their international fleet and continue to look for new ways to protect coral reefs and the oceans.

From pandemic recovery and beyond, we have proven that it’s possible to be a successful business and keep the health of the oceans a priority. After all, a healthy ocean means a healthy business.

________

See our Dive Green Sustainability Promise
Questions: info@explorerventures.com
 
https://www.shearwater.com/products/peregrine/

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