Black Friday at the LDS

[covediver]

On the way to work this morning at 7 a.m., Black Friday (shopping day after Thanksgiving) I had to pass by several retailers, like Fred Meyer and Sears. Parking lots were full with cars and carcasses of bargain hunters. Yesterday, I had to drive by a Best Buy and the line was already forming.

But, there were no lines forming at the LDS. They have sales this weekend, but open at a decent hour. Not a creature was stirring, not even a mouse. Booties were hung in the window with care in hopes that divers with money soon would be there.

What would an LDS have to do to get the kind of lines that other retailers really try to get?

 

[scuba&golf]

Find a few items to offer at a ridiculously low price, have very few on hand to sell, watch the crowd come in for that item and leave, then wait for 3 or 4 hours for all of the sane people to come in and shop. This would also wreck it for all of the other dive shops because a trend would start and everyone else would have to follow along. I speak from experience as a life long retailer (not diving) and hated getting up at 2:30 today to be to work for the early birds that were gone by 7.